Is Your Website Mobile Friendly?

Is Your Website Mobile Friendly?

Keep Up With or Get Ahead of Your Competitor: Make Your Website Mobile-Friendly

Is your website mobile friendly?

Website Mobile FriendlyEvery digital agency says that you need a responsive website. They all list the exact same reasons: you’ll get more orders, more customers, a better user experience. What they don’t tell you is the more subtle impact that a responsive website has on you and your business.

Many business owners today wait until it’s too late to jump on the proverbial bandwagon. By the time they get their websites to be responsive, their competitors will already have the edge in their niche.

Or, perhaps you know the problem and decide to go fix it yourself, just to save a few hundred or thousand dollars. So you get online, go shopping for a responsive template, and install it with minimal effort.

Will you be surprised when nothing changes?

You shouldn’t be.

While thinking about the question, “Is your website mobile friendly?” please keep these three things in mind:

  • Don’t assume a responsive website is the answer to all of your business’s problems.
  • You can’t do everything.
  • Don’t wait until the last minute to implement important changes.

Let’s address these one at a time.

It’s Only Part of Your Solution

When you go to the doctor, he does an examination on you. If you tell him you’re sick, he asks about all of your symptoms first. Then he examines you carefully before he draws a conclusion. This is what you need to do in order to get your business in working order.

A responsive website is only part of your overall solution. Think of it as a piece of the puzzle. You need all the pieces in order to complete the picture. Similarly, you need more than just a mobile website in order to attract more customers and grow your business.

Think of your website change as the first step in an online marketing makeover.

Don’t Be Afraid to Ask For Help

In order to save money, many small business owners become a jack of all trades. This is disastrous to the life of your business.

Your time should be spent running your business. Other tasks need to be delegated, sometimes to outside sources.

Look at your competitor’s website. Do you think he did all that work on his own? No. More than likely, he hired a company to work on his website and marketing while he focused on what was important.

If you want to keep up with your competition, you need to imitate them. Don’t just imitate their strategy. Imitate the way they implement it.

Get There First

Sign up for newsletters and communities that will keep you abreast of what is going on in digital marketing. Sign up for at least three different sources. This will give you a variety of news and viewpoints.

This is the only way you’re ever going to stay ahead of your competitors.

Digital marketing is constantly changing, and you need to change with it. If you don’t, you’ll always finish last.

We Look Forward To Working With You, To Grow Your Business

Easy Ways to Make Your Website More Mobile-Friendly

Easy Ways to Make Your Website More Mobile-Friendly

5 Easy Ways to Make Your Website More Mobile-Friendly

Over half of all Google searches are now taking place on mobile devices, so it is imperative that your business website load properly on smartphones and tablets. Using responsive design will ensure that your site looks correct on any size screen, but there are a few easy ways to make your website more mobile-friendly.

These are all things that can be done quickly and for little or no money. If you are looking for a competitive edge over your competition, make sure your site is mobile-friendly.

Mobile Website

  1. Simple Design
    This is easier said than done. Because smartphones have limited screen space you need to make sure your site is sleek and simple. Use a single column design and get rid of any extraneous items that can clutter up a user’s screen.Use a mobile accordion menu so visitors can easily find the pages they are looking for. This is the button with the three lines you see in the top corner of many websites.
  2. Larger Text And Buttons
    Responsive design will shrink your site to fit whatever screen it is being displayed on. Because of this, your call to action and navigation buttons may become more difficult to access.To combat this, make your CTA buttons larger and put more with space around them so they are easily identifiable. Likewise, use larger, clean text. This is no time to use fancy or unique fonts. Make it easy for your visitor to read your content.
  3. Sparse Content
    The last thing a consumer wants to see when viewing a site on their smartphone is wall to wall text. It’s too difficult to read and your visitor will quickly leave your site.Instead, you should break up your text into paragraphs no longer than four sentences. Use subheadings so you reader can easily scan the post and find what they want. This is one place where less is truly more.
  4. Avoid Auto_Play For Videos
    While video is quickly becoming the preferred media for most consumers, you should avoid having your videos start playing automatically.Remember that your customers will be accessing your sites from many different locations. Many of them will be public. By having your video start automatically, the sound or content could annoy the people around your visitor. Or it could embarrass your customer. These are not emotions you want people to associate with your business.
  5. Shrink File Size
    No one wants to wait around for a site to load. If your website is populated with large files it will take longer to load. To combat this, you need to go and reduce the file sizes of your images and your videos.These are the two main culprits when it comes to slow loading speeds. Do not give your visitors a reason to leave your site. Smaller is better.

These are five easy ways to make your website more mobile-friendly, and if you implement them you will have a decided advantage over your competition.

We Look Forward To Working With You, To Grow Your Business

Digital Marketing Company in Keller

Digital Marketing Company in Keller

Few Reminders Before Hiring Digital Marketing Company Keller

Digital Marketing

Nowadays, most companies would allocate a large amount of their budget towards digital marketing. This can be extremely helpful especially for a developing company as they are able to target the specific audience they want to consider. It also allows them the total freedom to reach their customers without much of the expenses that are associated with the traditional means.

When looking for the best digital marketing company, it can be helpful to know that there are a few things you need to consider before having them engaged in the bandwagon. This would eliminate the need for you to hop from one agency to another when things do not turn out the way you want them to be.

A Digital Marketing Company’s Size Does Not Matter

In most cases, it is often easy to assume that the biggest digital marketing company is the best. This is not usually the case because most of these online marketing companies only have a small number of employed senior digital marketers. Along with that, they have a throng of junior digital marketers who are handling a cluster of clients. Except for being a high paying client, you will only get the best expertise equivalent to the amount you pay for.

When hiring the best digital marketing company, the primary thing you should consider is whether they can expertly cater to your company’s specific needs. Having one which is open to learning about your business processes can prove to be beneficial in more ways than one.

Also, it is best to have a digital marketing company who can precisely work within your company’s niche. One who possesses the propensity to learn about your internal processes can be efficient enough. They should be able to grasp information that is precisely aligned with your business so they can build an effective marketing strategy.

Get To Know About Their Background

marketing company DentonIn today’s digital age, a lot of online marketing agencies are popping out. Before you get the services of one, it is important for your company to do a little research on their background. Learn about their experiences before you directly transact business with them.

It is also equally important to know that the younger the digital marketing company, the more likely will they be susceptible to making mistakes and will not be critical enough about your marketing strategy. Although the potential risk may be balanced out by the price of their services, additionally, it can lead to a disaster which would lead to disappointments in the future. You need to think out well of your decisions before you hire the help of a budding digital marketing company.

When getting the help of a digital marketing company in Keller, think of it as an investment that needs to be well decided for. In more ways than one, the decisions you make will either make or break your company name and image. It is a marketing investment that has to be well evaluated and considered before reaching a resolution.

We Look Forward To Working With You, To Grow Your Business

Dallas Web Developer

Dallas Web Developer

What to Expect When Working With Dallas Web Developer

Dallas Web Developer

Modern technology has immensely grown to be part of our society. It has created alleyways that seem to be confusing for an ordinary man. So, one thing you have to consider when working on your company website is to distinguish the difference between a web designer and a web developer.

To avoid confusion among these terms, it is better to be able to know what their primary responsibilities are. First of all, web designers are responsible for the overall look and quality of your website. They may not always be responsible for writing the code, but their job entails the graphics side- to create an overall experience for the user.

Web developers on the other hand, are responsible for the technical aspects of the website. Their job is to create the foundation of the website which typically starts from the ground up. Web developers are experts in specific languages that are used to create your company’s website. Most often, they are detail oriented and normally possess the technical skills, as well as, a good logic to be able to build your website’s backbone.

Qualities Your Web Developer Must Have

Websites doesn’t just come to light in an instant. It requires blood, sweat, and grueling sleepless nights to turn them into reality. Additionally, once they go live, they need continuous optimization and management that can be equally as hard.

One of the primary jobs of a web developer is not just with the coding process, but also encompasses throughout the maintenance of your website. Hiring a Dallas web developer means that your website will not just be brought live, but will be maintained as needed.

As with every other company offering services, when looking for a partner, you should look for certain qualities. Some of the things you need to expect from your web developer include having superior creativity, sound technical judgment, a keen sense of project management, and the tenacity to instill meticulous project development and testing.

web development dfw

Also, your web developer must be able to work within a specified time period along with the intended budget.  This can be helpful as your company tries to maintain its growth momentum while being at par with technology.

When hiring a Dallas web developer, you should also consider one who has the hunger and ability to understand the nature of your business. It can be crucial that your web developer fully understands the way your business operates as this is vital for the design and functionality of your website. He needs to get a full grasp on the business angle while at the same time being able to comprehend the technical aspects needed.

Being both a business owner and a passionate problem solver, you should also look for a web developer who possesses the same attributes as you do. This way, you develop a partnership that can be utilized to build a strongly reliable website that caters to the needs of your intended customers.

Working with your web developer means that you have to create a partnership, so this means that you have to work as a good client who constantly updates and adds to the scope of your website. A good partnership is a two-way street in which both of you gain benefits from.

We Look Forward To Working With You, To Grow Your Business

E-Commerce Website Company in Dallas, TX

E-Commerce Website Company in Dallas, TX

How to look for an Excellent E-commerce Website Company in Dallas, TX

E-Commerce

More and more businesses are growing adept with the ever changing landscape of technology. Nowadays, they are not only concerned about keeping their stocks in shape, but are becoming aware of the advantages of having an ecommerce website.

So, when looking for a hire the service of an e-commerce website company in Dallas TX, what makes a company better than the other? How would you distinguish them from the millions of website developers sprouting out in the industry?

Start With the Obvious

Looking for an ecommerce website company is more like looking for a housebuilder. You definitely would want your house to look good, along with being able to serve its purpose, and being respectable and highly reliable.

To distinguish a good ecommerce website company, you have to know that they should possess a valuable team experience. Make sure that the company has had extensive experience in the industry and that the team members are willing to meet with you halfway. This can be helpful in making sure that your website is attuned to your liking and does what you intend the website will do.

You also want to make sure that there is a team in charge of the website development and not just a single person taking managing the whole development process. This can be likened to only one person building your house, which of course, would make it susceptible to flaws and omissions. When your company decides to put up a website, hire an ecommerce website company that has a graphic designer, a programmer, and an SEO manager among others.

Having various people work on your ecommerce website ensures that the development process is overseen and experts can provide the needed input to make sure that your website is fully functional.

Do a Good Research

Among other things, when looking for an e-commerce website company in Dallas TX, it can be helpful to check their portfolio. The company’s web design portfolio can ultimately be the perfect way to know whether they can deliver the right kind of website that is suited for your company. Even though there are websites who do not have an explicit website that appears to your liking, getting one that specifies the tasks and features that is required to develop your website can be more than enough.

Also, for a company who wants to focus on their core responsibilities, it can be important to have an ecommerce website company who has superior customer service. This simply means that they give the needed time to reply to your communications, or even update your website in a timely manner. One important aspect when looking for a good if not excellent ecommerce website company is by how quickly they answer your estimate requests.

Although in some cases, it would require some time, but them being transparent all through the process can be helpful as you are able to look through every detail of your program along with being able to develop a good and careful planning and strategy when your website is enforced.

More importantly, for a growing business, it is always important to know the return-of-investment. A website that costs more but is more effective will definitely be more valuable than one which costs less but does not render its purpose.

Looking for an excellent e-commerce website company in Dallas TX can be hard, but with effort and well done research, the fruits of your labor can be worth all the struggles.

We Look Forward To Working With You, To Grow Your Business

5 Marks of a Reliable Website Company in Dallas, TX

5 Marks of a Reliable Website Company in Dallas, TX

How would you know if a Website Company in Dallas, TX is reliable

Reliable-Company

There are numerous web hosting and web design companies out there. They are all promising outstanding services but you should realize that not all of them will be able to provide the kind of assistance that you need. This means that you must be careful in evaluating each one, so you can find and hire the best website company in Dallas, TX.

To help you in the decision process, here are 5 marks that you should consider looking for in a website hosting and design firm:

    1. They acknowledge your value in the process.

While it is true that the website firm has the expertise in designing, creating, and maintaining the website, a credible company knows and acknowledges that you are the expert in your business. This means that while they can effectively translate ideas to workable website output, you are a valuable resource of information as to the best strategy to reach your target audience, the trend in the industry, and what the competition is doing, among others. A good website company in Dallas, TX will ensure that you are involved in the entire process.

    1. They are confident with their expertise.

An experienced and sensible website firm will listen to your inputs but will take charge of all website work. Their web designers know when your role ends in the process and when theirs begin. If the website work is taking a lot of your time and energy, then it is an indication that you failed in hiring an effective company.

    1. They are knowledgeable on responsive design.

An effective and long-lasting website is created using responsive design. If the web design company you are looking at is not familiar with responsive design or suggesting other alternatives, it means that you should continue searching for other companies. Note that responsive design is necessary to ensure that your business website is optimized for various types of devices.

    1. They have been in the business for many years.

One of the primary reasons why you have to be selective of website design companies is that a lot of them are unstable and do not last. That is why the number of years in the business should be an important consideration. Remember that web hosting and design companies that have been in operation for many years means they are effective and knowledgeable in what they do.

    1. They have worked for various industries.

A website firm with highly-skilled and credible website specialists should have enough experience working with different types of businesses. A company with diverse clients suggests that they can readily adapt and respond to the needs and requirements of their clients.

Considering that your website will serve as the “frontline” office of your business, it is critical that you select the most reliable and suitable website company in Dallas, TX. If you want to readily get the services of a web hosting and design firm that possesses the qualities described above, contact Click4Corp immediately. This firm is a leader in the industry and has always been known to provide high-quality output and excellent customer service.

We Look Forward To Working With You, To Grow Your Business

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